Burlington Stores and The Leukemia & Lymphoma Society’s (LLS) 14th consecutive year of partnership in the fight against blood cancers was a huge success. As LLS’s #1 national corporate partner and honored friend, Burlington, the national off-price retailer, beat its $3 million goal for its annual Light The Night Walk campaign by a long shot, raising an astonishing $3.35 million. This marks one of the retailer’s most successful and longest running philanthropic campaigns.
Funds were raised through a national 12-week in-store promotion, where customers were encouraged to donate to the cause at check-out. All donations are used to invest in life saving research and breakthrough treatments for blood cancer patients.
This year’s campaign launched in September, Blood Cancer Awareness Month and concluded last week. Donations were especially high during the fall and holiday shopping season, when millions of customers could donate to the cause at check out. Burlington Stores and LLS believe in the power of teamwork, and have proven that each and every donation helps in the fight against blood cancer.
“Our partnership with Burlington is helping to bring us closer to our vision of a world without blood cancers,” said Louis J. DeGennaro, PhD, LLS president and chief executive officer.
Over the past 14 years, Burlington has raised more than $25 million to find cures and ensure access to treatments for blood cancer patients around the world. Burlington is proud to be a caring company striving to improve the communities its associates live and work in.
Hats off to the 37,000 dedicated Burlington associates in the 566 stores across the United States and in Puerto Rico, and all of their generous customers!